5 must-read posts for those pursuing a purpose-driven brand
- Loyalty Beyond the Holidays: Brand Purpose Crucial To Long-Term Customer Loyalty – retailers are discovering they can develop more profitable and enduring relationships by embracing their purpose.
- 5 Ways Charity: Water Uses Storytelling To Inspire More Giving – this post illustrates how storytelling can be one of the most powerful tools for connecting people to your purpose.
- Why brands should embrace simplicity – how to create the powerful simplicity that employees crave by embracing a purpose in your organization.
- Five Key Benefits Of Company Purpose – “… company purpose sits right at the invisible core of positive transformation.”
- Top 3 Disruptive Marketing Trends For 2018 – customers don’t just buy things. They buy into things. This is why a purpose-driven story is one of the most powerful tools we have available to us.